Content marketing and copywriting are just as integral to your website as the web design itself. The content in your website has two jobs: to inform your audience and to incite them to act upon that information. Each of those elements require expertise in two different fields, content marketing and copywriting.
A content marketer exists to share your ideas and purpose with the world in a way that is exciting and interesting. Whereas a copywriter writes in a way that calls your audience to act upon the information they are reading. You cannot have one without the other, and thankfully we have both.
Many entrepreneurs will admit that they do not have enough time personally invest in content marketing. However, content marketing is key in creating brand loyalty and generating business. Techleus will provide your platform with unique content by creating original content, directed toward your targeted audience. This content includes blog posts, company news, how-to guides, interviews, videos/images/ illustrations, Q&A, product reviews, SEO, and more. Our team of in-house writers and graphic designers collaborate to create timely, applicable, and personalized content on your behalf.
Our Techleus Marketing Research Specialist strategically collects information on your industry to implement a strong marketing strategy for your business. This helps us to create marketing campaigns that will maximize exposure for your brand. However, it's not just about exposure. High conversion rates are integral to cultivating a successful business. This is achieved by expanding your company’s visibility. Our experts will raise your domain authority to increase your ranking on Google. This improves your reputation and enables your platform to organically find your business and use it as their #1 resource.
Our experienced team of writers are invested in your vision. They will have a one-on-one interview with you to see your brand through your eyes. Then they explore your ideas and goals so they can develop all new content, specifically tailored to you.
We also task our own marketing research team to investigate your industry to strategize your marketing plan. This entire process enables us to help you reach your fullest potential.